Tired of apps like Pinterest, and want new apps to get inspo or shopping recommendations from? Here are some apps based in China that may interest you and offer something new for you to consume.
1. Xiaohongshu (小红书）
Boasting over 100 million monthly active users, RED is a Chinese social platform. This up-and-coming app is described as “China’s Instagram on steroids,”. Currently, there are around 8,000 verified brands featuring products on Little Red Book, including many major global brands.
Even Kim Kardashian is getting in on the action, creating an official account in late 2019. Little Red Book’s strong focus on content integrity has made it a lot easier for users to know when they’re viewing a paid ad, and when they’re viewing authentic content. For example, influencers must register any paid promotional links with brands, and users failing to disclose paid posts can be reprimanded.
You can find inspirations and ideas for everything on the app. From home decor, workout ideas, and even food recommendations and recipes. This app has it all.
You can download the app on both iTunes and android.
2. 得物 (dewu)
Dewu, also known as Poizon, is an online shopping app. Based on the traditional e-commerce model, the Chinese e-commerce platform has services for authenticating and inspecting products to combat counterfeits.
Dewu’s unique selling point is the “identify first, ship later” shopping process. The product categories cover trendy shoes, fashion, watches, accessories, games, digital and home appliances, beauty, automobiles, and more. At the same time, the Chinese resale app is becoming a trend indicator and voice for young users by continuously accumulating fashion content. For example, the app has a particularly strong community of sneaker lovers who discuss the latest releases on the app.
You can download the app on both iTunes and android.
3. Xianyu
This app is the most popular app in China for buying and selling anything second-hand. There is a variety of goods from clothing, and shoes to electronic gadgets. You can find almost anything on the platform, all at a great price.
Using the app, you need to join a fish pond. “Fish Ponds” are user groups based on locality. Users may not upload products to the app without first joining a fish pond near the user’s location, and are centered around local landmarks, like schools, apartment complexes, and commercial high rises. This helps the app to use your location to give you better recommendations.
If you want to get great second-hand goods, this app is truly a must-have.
You can download the app on both iTunes and android.
4. Taobao
Last but not least is TaoBao, an app owned by the renowned Alibaba Corporation. TaoBao is one of the largest online shopping platforms in the world.
Make sure to download TaoBao! Besides finding products unique to the Chinese market, you will also find products sold at a much cheaper price than elsewhere! If you love affordable fashion, there is a huge selection of great brands on Taobao that sell great clothing you cannot find anywhere else.
You can download the app on both itunes and android.
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